Kipple Digital
Digital agency work and client projects
Overview
Selected work from Nikki's independent studio, focused on helping clients solve real problems through design, web, and SEO.
Selected client projects showcasing web design, brand identity, and digital marketing work
Impact: Partnered with clients to launch and improve digital experiences across web, brand, and organic search.
Key Accomplishments
- Led end-to-end engagements from discovery through launch and iteration
- Designed and built responsive marketing sites with an emphasis on clarity and conversion
- Advised clients on SEO, content strategy, and long-term digital roadmaps
- Managed client relationships and project delivery from concept to completion
- Balanced creative vision with business goals to deliver measurable results
Agency Approach
Problem-First Thinking
Great digital experiences start with understanding the problem. I work with clients to define clear goals and success metrics before jumping into execution.
End-to-end process from discovery through launch and iteration
Strategic Design & Development
Every project combines strategic thinking with hands-on execution. I design websites that not only look good but drive real business results through thoughtful UX and optimized performance.
SEO & Long-term Growth
Beautiful websites mean nothing if no one finds them. I build sites with SEO best practices baked in from day one, setting clients up for sustainable organic growth.
Services Provided
- Web design and development (responsive, accessible, performant)
- Brand identity and visual design
- SEO strategy and implementation
- Content strategy and information architecture
- Digital strategy and roadmap planning
- Analytics setup and performance tracking
Client Work Philosophy
My agency work focuses on three core principles:
Transforming cluttered designs into clear, performant experiences
1. Clarity Over Complexity
Websites should make things clearer, not more confusing. I design interfaces that guide users to what they need quickly and intuitively.
2. Performance Matters
Fast websites rank better, convert better, and provide better experiences. I optimize for Core Web Vitals and real-world performance.
3. Built to Scale
Clients need websites that can grow with their business. I build flexible systems that are easy to maintain and update over time.
Skills Demonstrated
- Client relationship management
- Project scoping and estimation
- Web design and development
- SEO and digital marketing
- Brand strategy and visual identity
- Business development and consulting
Legacy WordPress Rebuild
This rebuild captures the core layout, messaging, and service positioning from the original Kipple Digital WordPress homepage, translated into a lightweight static experience for faster hosting and easier iteration.
- Recreated hero messaging, services, and testimonials to preserve the original narrative.
- Simplified the visual system into reusable sections for quick future edits.
- Prepared the page to deploy on Vercel as a standalone static site.